A responsive logo

Now that I had our logo designed, I decided that I need to see it using the whole colour scheme, and that it needs to be responsive.

Ive learnt that for a strong logo, it needs to be responsive, elements need to be able to leave in order for it to be more versitile. This led me to strip back elements of the logo in order to make a responsive logo, the results are seen here.

I wanted to create multiple versions of the logo for my group to use. This below is a illustrator file that I made so that my team could download it and use any version of the logo that they would like, which would fit their designs best.

First I remade my final logo with each colour of our pallet, as well as a black and white version. The reason I did this was so when my group come to create a design, they may need a specific colour of the logo which will fit the best with their designs. So now there is lots of different choices, so they can grab the one which will fit the best.

Next I wanted to create a range of different and simpler versions of the logo, also known as responsive logos. Every good logo should have responsive versions, therefore I have made different simpler verions of my logos. I wanted to create these simple designs so that people in my group have a good range of choices for them to use in their deigns.